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In praise of the chrome logos and lettering affixed to vintage automobiles and electric appliances — those unsung metal emblems and badges that are overlooked, forgotten, damaged, lost to time or the dump.

Is this kind of thing up your alley? Check out this short presentation and the exhibition in Berlin.

Under construction. Potholes common. Services minimal. Blame the management.

Best: photography, lettering, badges (overall design)

Color: white, black, gray, silver, red, orange, yellow, green, blue, beige

Era: 1910s, 1920s, 1930s, 1940s, 1950s, 1960s, 1970s, 1980s, 1990s, 2000s

Car Make: AMC, Alfa Romeo, Austin-Healey, Buick, Cadillac, Chevrolet, Chrysler, DeSoto, Dodge, Ford, Holden, Hudson, International, Jaguar, Karmann Ghia, Lamborghini, Lincoln, Mercedes, Mercury, MG, Morris, Oldsmobile, Packard, Plymouth, Pontiac, Porsche, Studebaker, Volvo, VW

Car Model: 88, 500, 3000, Apache, Bel Air, Camaro, Capri, Charger, Continental, Cougar, Corvette, Custom, Dart, Fairlane, Falcon, Fury, Galaxie, GT, Hornet, Impala, Mustang, Special, SS, V8

Not Car: bicycle, camera, espresso machine, fan, refrigerator, scooter, typewriter

Letter: A, B, H, M, S, V, Z

Lettering Style: romanscript, sans, serif, script, slab, swash | condensed, extended | baseline connection, underline | italic, left leaning

Motif: circle, crown, globe, lightning bolt, rocket, shield, wings

Shift: RSS | All | Random

Exit: Group | Twitter | Badges on eBay | Fonts | This site is set in FF DIN Round.

Logo by Laura Serra.

Your ad here. Contact Chromeography for metrics and info.

Thor Motorcycle (by Neale Bayly)

I realize this logo is painted, not a metal attachment, but it’s just too great to pass up: an antique script, complete with ligature, swash underline, and lightning bolt! Here’s a snippet on Thor’s history from the Solvang Vintage Motorcycle Museum:

The Thor was made by the Aurora Machine & Tool Company in Chicago, Illinois. They made the first engines for Indian in 1902 and then started their own line in 1903. The 1200cc motor in this bike was only made until 1915 but Thor assembled bikes up to 1918. Several thousand were built. Aurora also made home appliances and at one time sold a combination clothes washer/dishwasher, which probably speeded up their eventual demise.

Hah!

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tPosted 10 months ago
 
z1900s,1910s,Best of Badges,Best of Lettering,Thor,lightning bolt,motorcycle,script,swash,underline swash,ligature,Th,
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