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In praise of the chrome logos and lettering affixed to vintage automobiles and electric appliances — those unsung metal emblems and badges that are overlooked, forgotten, damaged, lost to time or the dump.

Is this kind of thing up your alley? You might enjoy this short presentation about the site.

Under construction. Potholes common. Services minimal. Blame the management.

Best: photography, lettering, badges (overall design)

Color: white, black, gray, silver, red, orange, yellow, green, blue, beige

Era: 1910s, 1920s, 1930s, 1940s, 1950s, 1960s, 1970s, 1980s, 1990s, 2000s

Car Make: AMC, Alfa Romeo, Austin-Healey, Buick, Cadillac, Chevrolet, Chrysler, DeSoto, Dodge, Ford, Holden, Hudson, International, Jaguar, Karmann Ghia, Lamborghini, Lincoln, Mercedes, Mercury, MG, Morris, Oldsmobile, Packard, Plymouth, Pontiac, Porsche, Studebaker, Volvo, VW

Car Model: 88, 500, 3000, Apache, Bel Air, Camaro, Capri, Charger, Continental, Cougar, Corvette, Custom, Dart, Fairlane, Falcon, Fury, Galaxie, GT, Hornet, Impala, Mustang, Special, SS, V8

Not Car: bicycle, camera, espresso machine, fan, refrigerator, scooter

Letter: A, B, H, M, S, V, Z

Lettering Style: romanscript, sans, serif, script, slab, swash | condensed, extended | baseline connection, underline | italic, left leaning

Motif: circle, crown, globe, lightning bolt, rocket, shield, wings

Shift: RSS | All | Random

Exit: Group | Twitter | Fonts | This site is set in FF DIN Round.

Your ad here. Contact Chromeography for metrics and info.

1967 Plymouth Sport Fury nameplate“Consider this: this badge was designed by hand. It would have been transferred from a drawing to a mold by a toolmaker, by hand. After each badge was mass-produced, in all likelyhood in a factory entirely owned by Chrysler, it would have been painted and polished by hand. Each badge would be applied to each car by hand and not by some double-sided tape but by actual holes in the panel. They really don’t make them like they used to.” — Ben Kraal

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