In praise of the chrome logos and lettering affixed to vintage automobiles and electric appliances — those unsung metal emblems and badges that are overlooked, forgotten, damaged, lost to time or the dump.
1970 Lancia Stratos Zero HF Prototype, designed by Bertone. Photos by Sotheby’s via Modern Design. A daring car with a daring badge. Don’t have space for the kind of ‘S’ you want? Just rotate it 90°! Why the apostrophe, though?