In praise of the chrome logos and lettering affixed to vintage automobiles and electric appliances — those unsung metal emblems and badges that are overlooked, forgotten, damaged, lost to time or the dump.
1968 Chevrolet Camaro RS 350 Convertible (by Randy von Liski)
“The Camaro RS (Rally Sport) was an appearance package that included hidden headlights, revised taillights with back-up lights under the rear bumper, RS badging, and exterior rocker trim.” — Wikipedia
Fargo was a brand of truck manufactured by the Chrysler Corporation. In general terms, Fargo trucks were a mere rebadging of Dodge trucks models. U.S. sales were discontinued in the 1930, but the name Fargo was used until 1972 for Canada, and lived longer for other countries. Theories on why Chrysler used the name Fargo include the imagery of open range of the American west, symbolized by the city of Fargo and the Wells-Fargo stage lines, while another theory assumes there was a play on the words “Far” and “Go”, denoting durability.
